Enel Italia
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#IFattiContano
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utilities & commodities
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utilities & commodities
Change for Enel is not just a promise but a series of tangible actions, such as those for the energy transition and growth of the country.
To prove it, we shared ‘the receipts’ with our target creating I Fatti Contano, facts that count, storytelling-format.
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We created an integrated campaign to demonstrate real facts and also the numbers of Enel Italia’s commitment towards people, customers, communities, and territories development.
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Our strategy included different touchpoints, to reach both a business target and also consumer: video strategy, posting plan, dedicated website, PR news were our main pillar.
Summing up we obtained super good numbers.